Born Tramar Dillard in Miami, Flo Rida rose from the streets of Carol City to become one of the most recognizable and successful hitmakers in modern hip-hop. Raised by a single mother and influenced early by music and community, Flo Rida found direction through sound, discovering hip-hop, gospel and a wide range of musical styles that shaped his signature crossover appeal.
As a teenager, Flo Rida began gaining local attention as part of the rap group GroundHoggz. His breakthrough came in 2007 with the chart-topping single “Low”, featuring T-Pain, which spent ten weeks at No. 1 on the Billboard Hot 100 and quickly became a defining anthem in the era. The success of “Low” launched a career built on infectious hooks, global hits and genre-blending production that consistently bridges hip-hop, pop and dance music.
Over the years, Flo Rida has delivered a string of multi-platinum singles including “Right Round,” “Good Feeling,” “Wild Ones,” “Whistle,” “My House” and “Club Can’t Handle Me,” cementing his reputation as a go-to artist for high-energy, feel-good anthems. His music has dominated charts worldwide, soundtracked major sporting events and celebrations and has earned billions of streams across platforms.
In 2006, Flo Rida signed with Atlantic Records and later co-founded his own label, International Music Group, alongside longtime collaborator and manager Lee “Freezy” Prince. Beyond music, he is committed to giving back through his nonprofit organization, Big Dreams for Kids, which focuses on inspiring and empowering future leaders.
With a career defined by longevity, crossover success and crowd-moving performances, Flo Rida continues to bring undeniable energy to stages around the world, connecting generations of fans through music that celebrates confidence, resilience and living life loud.
